Running is rarely a singular activity. For some, it is the rhythmic pounding of a treadmill belt during a high-intensity interval class. For others, it is the meditative solitude of a double-digit mileage day on the open road. As the sport evolves, gear must adapt to meet specific demands.
Reebok is addressing these distinct needs with the expansion of its award-winning FloatZig franchise. On January 9th, 2026, the brand announced the introduction of two specialized models: the FloatZig Tread and the FloatZig Double. These additions mark a strategic move to provide targeted solutions for the modern runner, whether they are training indoors or pushing for maximum distance outdoors.
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The Evolution of the FloatZig Franchise
The introduction of the Tread and Double models represents the latest "tentpole launch" in what Reebok calls its "New Look of Sport" design DNA. This design philosophy focuses on merging high-performance engineering with an expressive aesthetic. The goal is to create products that perform at a pinnacle level while offering a distinct visual identity.
We’re excited to introduce the FloatZig Tread and FloatZig Double and bring innovative solutions to the running community. Running continues to evolve at all levels as a go-to form of exercise and treadmill running and group fitness communities are offering new routes into running, which we see as a huge opportunity. We worked to create new offerings that will help athletes feel their most confident and empowered when wearing Reebok.
With the rise of group fitness communities and treadmill-based workouts offering new entry points into the sport, Reebok identified an opportunity to create specialized equipment that empowers athletes in these specific environments.
FloatZig Tread: Optimized for the Treadmill
The FloatZig Tread is positioned as Reebok’s first performance running shoe designed specifically for treadmill running. While versatile enough for outdoor runs and bodyweight workouts, its primary engineering focuses on the unique biomechanics of indoor running and functional fitness.
Purpose and Performance
Treadmill running often involves different impact forces and stability requirements compared to road running. The FloatZig Tread features a lower stack height, which brings the foot closer to the ground for a more responsive feel. This design choice is intended to maximize enjoyment and performance during indoor sessions where agility and ground feedback are crucial.
Technical Specifications
Reebok has integrated several specific technologies to support the multi-faceted nature of gym workouts:
- Lateral Outrigger: To support functional fitness exercises that might accompany a treadmill session, the shoe includes a lateral outrigger. This feature provides necessary stability during gait transitions and lateral movements.
- Griptonite Traction: Durability is addressed through a full-length rubber outsole featuring "Griptonite." This targeted, reinforced rubber is placed at key contact points to withstand the friction of treadmill belts.
- Dual Density Superfloat Midsole: The cushioning system utilizes SuperFloat technology stabilized with an EVA rim. This dual-density approach allows for comfort within a minimal stack height.
- Lower Stack DualFuel Midsole: The shape of the midsole is optimized to provide a smooth ride while enhancing responsiveness, crucial for interval training or speed work.
- Zoned Breathability:Indoor environments can be warm. The shoe utilizes lightweight upper panels and a minimally constructed gusseted tongue to enhance airflow.
- ZigTech Technology: This signature tech is designed to assist with forefoot flexibility and energize the toe-off phase of the stride.
The Stats:
FloatZig Double: Engineering for Distance
While the Tread focuses on agility and indoor utility, the FloatZig Double is engineered for the long haul. This model is designed to support long-distance runs, offering maximum cushioning and a structural design that promotes consistency over high mileage.
Purpose and Comfort
The primary objective of the FloatZig Double is to maximize comfort when the miles add up. It offers a "metronomic feel," utilizing a rocker shape to help runners maintain a steady rhythm. The shoe provides ample support and plush cushioning to reduce the impact fatigue associated with long-duration training.
Technical Specifications
The technology in the Double differs from the Tread to accommodate the specific needs of endurance runners:
- SuperFloat+ Technology: This advanced iteration of their foam offers maximum comfort and cushioning, essential for shock absorption on pavement.
- Forefoot Rocker: To aid in efficiency, the shoe features a forefoot rocker. This geometry provides gentle propulsion, promoting forward motion and helping the runner transition smoothly through their stride cycle.
- Dual Density Midsole: Similar to the Tread but tuned for distance, this midsole provides lightweight plush cushioning combined with added stability for supported landings.
- Engineered Knit Upper: The upper is constructed from an engineered knit that wraps the foot for a secure, supportive fit while maintaining advanced ventilation.
- Full-Length Rubber Outsole: While prioritizing cushioning, the shoe retains a full-length rubber outsole to elevate responsiveness and ensure durability over long training blocks.
The Stats:
- Drop: 6mm
- Weight: 11.4 oz
Global Campaign and Athlete Roster
To support this launch, Reebok is deploying a global campaign featuring a roster of high-profile athletes. The campaign highlights the gritty, unfiltered reality of training, showcasing athletes on their "home turf."
Featured athletes include renowned race car driver Pierre Gasly, alongside CrossFit legends Christian Harris and Fee Saghafi. This diverse roster underscores the versatility of the FloatZig line, appealing to both pure runners and functional fitness athletes who incorporate running into broader training regimens.
Launch Details: Pricing and Availability
Both new models are scheduled for release on January 21st, 2026.
- Reebok FloatZig Tread: This model will be available for $110 MSRP. It will be sold on Reebok.com and at Road Runner Sports.
- Reebok FloatZig Double: This model will be available for $140 MSRP. It will be sold exclusively on Reebok.com at launch.
Both shoes will launch in a variety of unisex and women’s colorways. Reebok has also indicated that additional "pack drops" will occur throughout the season, suggesting more color options and potential variations will follow the initial release.
Conclusion
With the introduction of the FloatZig Tread and FloatZig Double, Reebok continues to segment its running offerings to better serve specific user needs. By distinguishing between the stability required for treadmill intervals and the cushioning needed for long-distance road running, the brand offers a more tailored experience for the consumer.
Runners looking to update their rotation can find both models available starting January 21st. For more details on the specific technologies or to view the launch colorways, visit the Reebok website.