Media Buying Strategies - Online Class
Start: Monday, March 4, 2013
Ann Arbor , MI 48103
Discover the marketing planning process to clearly delineate the relationship among marketing and media buying decisions. Marketing functions are examined through case analysis to successfully integrate all elements of the media buying process. The course presents concepts and strategies from a business decision-making perspective. This approach reflects the emphasis on the marketing decisions that business owners are most likely to confront in their marketing operations when meeting with various media outlets and managing their marketing campaigns. Come away with a knowledge of media buying strategies to promote your organization and boost sales and profits.
One month, Erin Parnell instructor; Just $195
Sorry, no discounts accepted, except BOEs.